Wow it’s been almost 6 months since my last post! Time flies when you’re doing a million things lol

By the way, I’m not here to teach you how to find your niche — I’m just sharing what it feels like to be in the middle of not knowing.

Consider this a timestamp on the journey, not the destination. If you’re here in real time, welcome! If this is the past, I hope you found this because I figured it out lol.

My Old “Niche”

Earlier in the year, I was shitposting on YouTube. I didn’t have any specific niche or idea in mind as I simply wanted to get into the habit of posting.

In one of my first YouTube Shorts, I said a New Years resolutions of mine was to wear makeup everyday and while I haven’t done that, I have been wearing makeup at least once a week because I sell cookies at the farmers market (more on that later).

I thought this was a good goal because I wanted to match my current self to my future self and thought this was a way to “access” her.

It’s a form of manifestation — you don’t attract what you want, you attract more of who you are.

So, if I put my best face forward, I get the best back.

It’s like how competitive swimmers shave so that they just feel slicker; it primes your brain to give 100% and “add” fuel to the fire when the fire is not the shaving — it’s you.

The shaving just makes it easier to get you to give it your all.

Accidentally Exploring the Baking Niche

I started selling cookies again in April at the farmers market, which is why and how I re-purposed my shitposting YouTube content to focus more on baking.

But, I don’t want to be a baking content creator.

For one, I’m not a recipe developer. While I have thought about niching down on making mini scaled down versions of my favorite recipes and maybe being a recipe collector of sorts, filming this type of content is actually very time consuming!

I film cookie content for my home bakery, Cookie Cazimi, using the Insta360 GO 3S with the head strap so I can shoot my point-of-view.

I thought this would be easier than setting up different angles on a tripod with my phone, but the battery dies after 40 minutes, no matter how long I keep it on the charger.

Baking days are long! And I’d rather get my baking done than turn the recording on and off constantly. I mean, how is that any different than just using my iPhone?

I know it’s petty. But, that’s honestly what stops me.

I don’t look forward to filming.

Removing barriers to entry (no matter how small) really make the difference between you doing something consistently and always putting it off until tomorrow.

How the Little Things Affect the Big Things

When I took a class on how to alter clothes from a professional tailor, the instructor told me that she would have clients come in just to bring something in or out a quarter inch. That’s just 1/4 of an inch!

But, they’d drop the money to fix every suit and pant they had because they knew it would just make wearing that piece of clothing so much more enjoyable.

After that class, I altered all the hoods of my hoodies and it seriously made a huge difference!

One hoodie’s hood was sewn for the head of a toddler and another was just a hair too tight — hardly noticeable but it made taking it on and off annoying enough for me to default to my perfectly hooded hoodie.

So… what now?

Well, I’ve been trying to change up the style of my cookie content by offering more information about my product rather than the process of me making it to showcase what I’m bringing.

But, that’s for the home bakery I set up in Maryland. What will The Diane Collective blog and the YouTube channel be about?

I know there are a lot of content creators who are known for a bunch of different things. However, they’re always known for one thing first and then they branch out.

I just don’t know which branch to niche down on first.

When in doubt, astrology it out

I’ve been following Liz Worth Tarot, now Tarot and Astrology, for a couple years now. I was there when she just offered tarot services but she recently started offering astrology readings again.

She had a service called Creative Astrology for Artists, where she helps you find your creative voice and focus as an artist based on your birth chart.

TL;DR I need to be seen and in the public eye. So, blogging and posting on YouTube? Check.

As for what I should be blogging and posting about?

Liz said anything that’s psychological or taboo that I can share my insights on and go deeper than public discourse.

To be honest, this kind of scares me. With people on TikTok going viral for the wrong reasons and having gossip YouTubers post summaries and complications of the drama, I simply don’t want to be involved.

And I know — just don’t say or do anything stupid. But, it’s like going through TSA and having your bag go through extra security. You’re just like, “Hm, maybe I did pack a bomb!”

Maybe I will say something stupid or be cringe. But honestly? I don’t think I like where I am more.

The best student is a teacher niche?

Because of my heavy 8th house placements, of course, I can also dabble into astrology and tarot. I mean, wouldn’t it be so cool if I could just read stuff like that?

And I have picked up some things here and there, but gaining fluency and bridging that gap from where I am to where I want to be has been elusive.

So, I thought maybe I can document my journey learning and telling you what I’m learning in hopes that you learn too?

Liz said that that’s a pretty good idea because then I can share stories that attach themselves to larger themes and meanings from a card or an aspect rather than me feeling like I’m sharing my whole private life with strangers — I’m still a Scorpio after all, lol.

I just don’t know how I’m going to do it. Like, do I just film myself reading? Because that’s how you learn :/

Maybe I’ll just do random lessons, like the life stages of the zodiacal wheel that helped me remember the order of the signs or how to remember what each card means.

I’ll definitely be all over the place, but might as well just be all over the place rather than in no place.

I know people stress the importance of having strategy and not posting just to post, but I think everything is true all at once, just not for everybody.

Because naturally, I am a planner, so I can be in this stage forever. I need to do the opposite of what I’m naturally inclined to do.

If you’re the kind of person who avoids thinking about the future and just does things, then you need to step back and plan. You see what I mean?

Do you need a persona?

It’s hard to say. I think a lot of my favorite astrologers on TikTok have a persona because when I’ve booked a session with them or check out their long form content, they’re different.

I think it’ll be the same for me where on YouTube, I’ll have some sort of detached-from-myself character but here, I’ll just be me and share my real thoughts and feelings.

I feel like people who are willing to take the extra steps to check out my blog and actually read are my people whereas passerbys will just take my videos as is and move on.

What does this have to do with 2007?

If you’ve been reading this through, then you can tell that I’ve just been rambling — rambling like they did back in the Tumblr days when people just posted about stuff that interested them.

Blogging has lost the plot.

People start blogging just to make passive income as fast as possible in order quit their jobs and sell courses on “how to be on the front page of Google” to people trying to do the same.

Back in my day (lol), the Internet was a place for teenagers to rage post, share their interests, and make friends online with people who truly understood them.

The people who found them were the real ones. It was exclusive. It was cool.

I’m just gonna channel my eleven year old self discovering Xanga for the first time and post to connect.

You want to learn about what I’m learning about regarding tarot and astrology? Subscribe to my YouTube channel.

And get to learn more about me and my collection of hobbies here on the blog.

Figuring Out My Niche Again Conclusion

So yeah, I’m not reinventing the wheel here — I’m just circling back to the version of the Internet that made me fall in love with sharing in the first place.

No polished niche, no ten-step funnel, no perfect plan. Just vibes, curiosity, and a need to express.

If you’re down to grow with me through the mess, the learning curves, and the little sparks of clarity along the way, then you’re exactly who I’m writing for.

Thanks for being here — let’s see where this goes!